Episode Transcript
[00:00:00] Speaker A: Foreign.
[00:00:09] Speaker B: Welcome to the Guide to Live. This is your hangout to talk about live streaming with people who really know
[00:00:14] Speaker A: what it's like, because, let's face it, no one really knows what you're talking about if you say you're a live
[00:00:19] Speaker B: streamer, but we do. So I'm Tara and across from me is my co host, Ben.
[00:00:24] Speaker A: Hello.
[00:00:24] Speaker B: And together we make up the Guide to Live.
[00:00:27] Speaker A: And in this episode, we talk about why live is fundamentally different from every other kind of content. And as a live creator, you can never, ever experience your own live stream in the way that your audience does.
[00:00:40] Speaker B: Yes.
[00:00:41] Speaker A: While it's actually happening.
[00:00:42] Speaker B: Yes.
[00:00:43] Speaker A: And that creates a unique need for an outside perspective, feedback and support. So let's get into it.
[00:00:50] Speaker B: Let's get into that outer body experience.
Tara.
[00:00:57] Speaker A: I was like, it wasn't me.
[00:00:58] Speaker B: No, it was like I heard. I was like, is this, like, what they. Is this one of those, like, mimics that they talk about? Like, don't answer the door because it's like a mimic and it's going to get you.
[00:01:07] Speaker A: And what was it?
[00:01:08] Speaker B: It was. It was. It was our grandson's breathing.
He was exhaling and it sounded like you were in the other room going, dara. But he was really just going.
[00:01:25] Speaker A: Talking about weird things. There is maybe the weirdest thing about live streaming is the thing that nobody really ever talks about because you can't really hold onto it. And that is you never ever, and you never, ever will see your own live stream.
[00:01:50] Speaker B: Never see it. Well, I mean, you can see it. A lot of creators can see the replay. So you can see it.
[00:01:57] Speaker A: Yeah, you can watch your replay, but
[00:01:59] Speaker B: I don't think you can experience it. Yeah, yeah, yeah.
[00:02:02] Speaker A: You can't experience your own live stream.
[00:02:06] Speaker B: Right.
[00:02:06] Speaker A: You've watched a recording of it.
It's not the same thing.
[00:02:10] Speaker B: No, it's not. It's different. It's quieter because the chat's not there. Now, you know.
[00:02:16] Speaker A: Well, this, this. Let's break it. Like, this is if this is the thing that nobody talks about.
[00:02:22] Speaker B: Right.
[00:02:23] Speaker A: But it's actually the thing that everybody should talk about because it's the root of what a live streamer is, what makes live streaming special, what live streaming support should be supporting.
So let's say the thing out loud, okay?
A big part of is lots of different things. Right. But a big part of it is you don't know what it feels like to be in the room while it's live.
Because the feeling of.
[00:02:57] Speaker B: As a live streamer.
[00:02:58] Speaker A: Yeah. Because the feeling of not quite knowing what is about to happen. The anticipation of anything could happen is gone the second it's all recorded.
[00:03:08] Speaker B: Right. So as a. As a live performer in the room, when it's live, you're also not experiencing it either, as a viewer, because you know what's going to happen. They're anti. I mean, you have a rough idea.
[00:03:21] Speaker A: Well, you're in. You're driving the car, you're driving the car.
[00:03:24] Speaker B: You know where you're going. Anything can happen because the chat's there and it changes what's going on. But. Yeah, pothole. I thought you said butthole.
[00:03:33] Speaker A: I mean, you could see that.
Something you could see while driving.
[00:03:37] Speaker B: And so when you're driving, though, do you. Are you having fun on the journey in the car with everyone else? Not as. Not as much. Because you're watching the road. Right.
[00:03:46] Speaker A: You got to do your blinkers.
[00:03:47] Speaker B: Yes. You're doing a lot of the windscreen. Yeah. You know, it's, you know what is around the corner. Whereas, like, if you're in the car riding along, you're just having fun, enjoying the ride.
[00:03:56] Speaker A: Yeah.
[00:03:57] Speaker B: Right.
[00:03:57] Speaker A: Yeah. Bring it into live streaming. Like, a performer is experiencing the actual workload of live streaming, whereas the audience experiences entertainment.
So the joyride, like, to take the car analogy and to park the buttholes over there for the streamer, it's like, oh, Amy's here.
I've got to acknowledge that gift over there.
[00:04:18] Speaker B: Yeah. Or why has the viewer count dropped all of a sudden?
[00:04:20] Speaker A: Like, what's going on? What was I talking about?
[00:04:22] Speaker B: Oh, yeah. Oh, wait. Somebody asked me a question a while ago and I can't remember what it was. What was it? Oh, let me scroll.
[00:04:28] Speaker A: Yeah, maybe. Maybe the music's too loud. Don't know. Feels too loud. Didn't feel loud before, but now it does.
[00:04:33] Speaker B: Yeah, yeah, yeah. Or like someone's just joined who doesn't understand what's happen. What am I going to do to, like, need to tell them that, like, I got to give them the elevator speech all of a sudden.
[00:04:42] Speaker A: Yeah. And maybe we've been doing this thing for too long, so let's change it up because maybe people are bored.
[00:04:47] Speaker B: Right.
[00:04:48] Speaker A: So, like, as a live streamer, those are all of the things you're doing times 10.
[00:04:52] Speaker B: Yeah.
[00:04:53] Speaker A: All of those thoughts. Whereas the. The viewer experience is simply.
Is this interesting?
[00:04:59] Speaker B: Yeah, that's it. Is it interesting? And am I having fun?
[00:05:03] Speaker A: Yeah. Well, it doesn't have to be fun. You could be learning or you could be scared. You know, there's loads.
[00:05:08] Speaker B: Are you enjoying that? Let me change that to. To me, enjoying myself is having fun.
[00:05:13] Speaker A: Yeah. Yeah.
[00:05:14] Speaker B: Are you enjoying yourself?
[00:05:15] Speaker A: To make it more broad so you end up with. The same thing occurred in real time live. It was occurring in real time live. But the live streamer who was doing it is having an entirely different experience.
[00:05:28] Speaker B: Yeah.
[00:05:29] Speaker A: So the viewer.
[00:05:30] Speaker B: Yes.
[00:05:30] Speaker A: So you could end up as a streamer coming off and being like, that was amazing.
[00:05:34] Speaker B: I did such an amazing job. Yeah, yeah.
[00:05:36] Speaker A: But really what they meant was, like, that was actually really difficult and I achieved it. Right.
Whereas the viewers might not have found it interesting.
[00:05:45] Speaker B: Right. Because they were like, I had this plan to execute this thing. I executed it excellently. I nailed it. But the. But it couldn't. But it might not be received from the viewer and they might not have enjoyed it actually, you know, or conversely,
[00:06:00] Speaker A: the other way around is the stream. You'd be like, nothing really happened tonight. Didn't really get going. Like there was no buzz. But the audience is like, that was. That was great. It was just like, we hung out. Is so chill. No. No pressure. Kind of relaxed.
[00:06:13] Speaker B: Yeah. Or your. Or your community. Discord's popping off right now with all the. All the, you know, conversation about after show, what's going on. Like, what happened? Like the water cooler moment, you know, like, did you just. Can you believe what just happened?
[00:06:26] Speaker A: Yeah.
[00:06:26] Speaker B: Yeah. But you miss that because you're too busy. Like I said, you're driving the car. You can't play, you know, the. Whatever game you're playing. I spy. When you're. When you're driving.
[00:06:36] Speaker A: Yeah. You can't. You shouldn't.
[00:06:37] Speaker B: You shouldn't.
[00:06:38] Speaker A: You absolutely shouldn't.
[00:06:39] Speaker B: Or you can't play Element at least.
[00:06:40] Speaker A: Yeah. That's for another day.
Tara and I invented a driving game.
[00:06:46] Speaker B: Yes.
[00:06:47] Speaker A: For Honda Element owners only.
[00:06:49] Speaker B: For Honda Element owners only.
[00:06:51] Speaker A: If you want to hit up the guide to live podcast, you can just email in with the email that's in the. In the show notes.
And if you do drive a Honda Element and induct you into our secret society of element owners, which would give you access to the driving game Element.
[00:07:07] Speaker B: Yeah, it has. It has a secret name too, which I can't tell you, but it's really cute.
[00:07:11] Speaker A: So it's. The effort is visible to the performer. Right. The live streamer, they can see the effort, whereas the experience is what is visible to the audience only.
[00:07:22] Speaker B: Yeah. They're getting the entertainment. They are being entertained by the live streamer, who's thinking about all of the things they have to do.
[00:07:30] Speaker A: There's another funny thing about Live Streaming.
Is that from a stage environment, like being on, being a live streamer? You're on a stage. Digital.
Digital stage, yes.
Time feels different when you're performing versus when you're viewing.
[00:07:50] Speaker B: Right. It's being in the flow.
[00:07:52] Speaker A: Right.
[00:07:53] Speaker B: It's a flow state when you're performing and if you're doing it correctly, that's, that's the, that's the key.
[00:07:59] Speaker A: Yeah. So like as, as a streamer, you could take a 10 second segment and it could feel like it went by really fast because your brain is doing a lot of stuff. You're welcoming in Amy, and you're doing this and you're checking your numbers and you're aware of like the comments of what's happening and you're trying to go move on to the next bit of your live stream. So your brain is racing and you
[00:08:20] Speaker B: think like 30 minutes has gone by, but it's only been 10.
You're like, oh, wait, wait, that was just 10 minutes.
[00:08:25] Speaker A: But to the viewer, that same 10 seconds could feel like a really long time as well.
[00:08:30] Speaker B: Which is good because you want the viewer to get lost in time. You want them to not be thinking how long they're in that room.
[00:08:36] Speaker A: Yeah.
[00:08:37] Speaker B: Just wanted to be there.
[00:08:37] Speaker A: Yeah. And so you could take a story as well. Like as another example of how time kind of compresses and expands when you're, as a live streamer, like a story that feels long, like to the viewer could feel like you've just told it really quickly as a, as a live streamer as well. So like people are experiencing in totally different ways.
[00:08:57] Speaker B: Yeah.
[00:08:58] Speaker A: So that's why creators often struggle to diagnose their own live streams.
[00:09:01] Speaker B: Yeah, that's the big problem. As like, as a live streamer because you're paying attention to the road or you're, you're, you're welcoming in everyone. You're doing all those things. You're not experiencing it as a viewer. You're, you are missing things that could actually help improve your stream.
[00:09:17] Speaker A: Right, right. And you're, you're, you're making those judgments based on a recording, potentially, and your memory of the event, not the actual
[00:09:28] Speaker B: experience or the numbers. If you look at numbers too, but numbers only tell a certain story. They don't. They tell the story. They can tell you what happened, but they can't tell you what it felt like when it happened.
[00:09:39] Speaker A: Yeah.
[00:09:39] Speaker B: So you don't you miss that. So as a live streamer, watching your replay, it does help you, Right?
[00:09:44] Speaker A: Yeah, I, but it's not just go watch your Replay. Go watch your vod.
Right.
Like you should. And you absolutely should do that. You're going to learn loads as a live streamer.
Watching live streams is something that we recommend to any live streamer is almost one of the most. Is the most awful thing that you have to do.
[00:10:07] Speaker B: I know a lot of.
[00:10:07] Speaker A: As you start to get used to it, it becomes like a completely normal part of what you're doing.
[00:10:12] Speaker B: Yeah. I mean, in the very beginning, that is the. Like, we get a lot of like, faces like, ew, I don't want to do it. I don't. It gives me the. I feel icky watching myself. But it's very important. You need to see.
You just need to see what you did. And like, because in your head it's one thing, but as it's being delivered, it's another. And you can see the timeframe too, because you're kind of seeing it as a viewer, but it's missing that element.
[00:10:33] Speaker A: Right, right, right. So watching it is one big part of the puzzle to kind of becoming a better live streamer. So it's kind of closer to theater essentially than actual social media. There's this big thing like live streaming. And the live streaming industry is being. It feels like the water is being muddied in terms of how it is supported because it's under this umbrella name of social media, which is if it's actually. If the craft that we're talking about, the thing that we're doing is actually more like theater, then it's. Everything is quite confused at this point. Right. And that has been great structures built around how do you support somebody to do social media, make a video, improve the video, watch it back, distribute it, all of those things. Like, you don't need that in live streaming. You need to be able to be better for next time.
[00:11:31] Speaker B: Yeah. Because that is. Social media isn't live streaming. That's content creation. This is live in the moment, thinking on your feet, being on a stage.
[00:11:39] Speaker A: Yeah.
[00:11:40] Speaker B: Like you said, it's more like being on in the theater. Performing in a theater.
[00:11:43] Speaker A: Yeah. Like an actor couldn't perform Hamlet or whatever. Right. And also watch it at the same time. Or you couldn't be a football player and play the game and experience it and then also know what it felt like to watch it as well. Right. So the performer occupies one perspective, the audience occupies another.
[00:12:02] Speaker B: Right.
[00:12:02] Speaker A: And historically live entertainment has solved this with other people supporting.
[00:12:09] Speaker B: Right.
[00:12:09] Speaker A: Directors, producers, coaches, stage managers, conductors.
[00:12:13] Speaker B: Yeah.
[00:12:14] Speaker A: Editors in the like. People like those roles exist.
[00:12:18] Speaker B: They would have their support roles for the for the event. Yes.
[00:12:22] Speaker A: That is occurring. Right?
[00:12:23] Speaker B: Yeah, yeah, exactly.
[00:12:24] Speaker A: And those people, their job is to partly experience the live from outside it and partly inside it.
[00:12:32] Speaker B: Yes. And it's one of the things that I want to. I'm going to take this back to radio because we always talk about how live streaming is just like it's entertainment, but it's, it's come. It's spawned from the early days of live production of live broadcasting, radio. Right. And they had a producer in the room, they have somebody to cue to help out. It's like, oh, can't say that, or whatever, you know, and that, that led to live television to even, you know. So now here it is. Same support is needed for live streaming.
[00:13:01] Speaker A: Right. So at the moment, the industry gets a little flooded with like, hey, I can help you with social media and like connect you to brands because you're getting an audience here, which is nice. That's great. And an entirely different subject. Like, if you take brand money, does it damage the money that you're getting from the viewer? I think, in short, yes, yes. Entirely different podcast. Right. But that is kind of like the current support, the understood way to support social media.
Whereas live streaming, it requires somebody to both be able to show up and watch live at some points, obviously not all of the time, but also to be like a doctor.
Like a doctor doesn't have to have to observe a patient 247 to be able to diagnose whatever ailment they have.
[00:13:51] Speaker B: Right.
[00:13:51] Speaker A: So they. So an excellent live streaming agency that is there to support a live streamer needs to kind of act like a doctor who can diagnose from a mixture of videos, from the data, from understanding the context of everything and understanding how live works, what is actually happening in the room and get more down to what it feels like in the room.
[00:14:12] Speaker B: Yeah.
[00:14:13] Speaker A: Because that's what we're trying to improve.
[00:14:14] Speaker B: Yeah. And I'm going to take it even further because as a nurse and as someone who's been in that field, it takes more than just a doctor. It takes a team of people seeing it. So an agency is more like a team, this interdisciplinary teams working together.
[00:14:30] Speaker A: Right.
[00:14:31] Speaker B: To help the patient, which is the live streamer.
[00:14:33] Speaker A: Oh, yeah. It's like sometimes you need this department, you need to go to radiology, and then sometimes you need to go over here and get you right toenails.
[00:14:40] Speaker B: Right. And those teams need to be communicating with one another to make sure that that's going on for that patient. Right.
[00:14:47] Speaker A: So. So then collectively it can be like, this is what it felt like in your room because you, the live streamer can't know that. Right.
[00:14:55] Speaker B: You're getting, you're literally getting the professional opinion.
[00:14:59] Speaker A: Right.
[00:14:59] Speaker B: From the specialist. So why. Okay, so one of the things that a lot of, some of the confusion is agencies are saying, hey, you just need to stream more hours and you need to show up to this thing and do these battles and tap on
[00:15:13] Speaker A: and I think tap on this thing and like how to set gift goals and all of the technical stuff.
[00:15:19] Speaker B: Right, right, right, the technical things, which is that you should know as well.
[00:15:23] Speaker A: Everybody should know that. But that's like level one. If you don't know that, you don't even pass go. That's the easy level. The next level is how do you deliver this live performance that is day after day, week after week, month after month.
[00:15:38] Speaker B: And how do you keep it, keep it new and fresh and improve it?
[00:15:43] Speaker A: Right.
[00:15:43] Speaker B: Because that's, that's if, if you're not getting that feedback, you're not going to know.
[00:15:46] Speaker A: Right. And, and feeding back is like this felt good. Right. When this happened. The tension in the room. So the tension in the room occurred because we didn't know what was going to happen when you were going to do this thing which you don't see in the replay.
So therefore do that thing more or do that thing less or like repeat
[00:16:06] Speaker B: that or let's, let's, let's take it up another notch and turn it into a like reoccurring mini drama that happens every so often.
[00:16:14] Speaker A: Yeah. And you're tying all of this stuff to data as well. This streamer should be doing this. Any support company should be doing. This is like the data can tell you whether the view count dropped or the comments increased or decreased or the diamonds got higher or the gifts got higher or the watch time increased, but doesn't necessarily tell you why.
[00:16:32] Speaker B: Right.
[00:16:32] Speaker A: So you need the human observer, hopefully a very well trained one. Right. Who is exceptional at it. A doctor.
Yeah, the specialist supported the specialist.
[00:16:44] Speaker B: Yes.
[00:16:44] Speaker A: And then they connect that data to what the human experience actually was. They stayed because you finally stopped talking at them and you started talking with them, for example.
[00:16:54] Speaker B: Oh my gosh. And that is another thing.
Patients don't like being talked at or about like they're not in the room. You have to talk with the patient and get them involved. Okay.
But this is all it makes sense because this is human behavior.
[00:17:07] Speaker A: So you're as a team, you're working together. And because the live streamer can't experience it, the support service required for. For live streaming. And we started this still very, very misunderstood. And there's lots of different versions of it being applied. This is the bit that is required.
[00:17:26] Speaker B: And social media is a tertiary tool that you use to help your live career.
[00:17:32] Speaker A: You know it's same way as you do if you open a butcher.
[00:17:36] Speaker B: Exactly.
[00:17:36] Speaker A: You would hopefully butchers.
[00:17:38] Speaker B: Let's go to the butchers.
You know it's old world.
[00:17:42] Speaker A: Right. But they need social media to do it. Right.
[00:17:45] Speaker B: Yeah. Yes, exactly.
[00:17:46] Speaker A: Advertising the business. But the. It isn't the business of butchering.
[00:17:50] Speaker B: Yeah. Live. The live stream is the product is the business. Right, right, right.
[00:17:54] Speaker A: And what's interesting, if you want to call it like a blind spot. It's not a blind spot. Makes it feel like it's somebody's fault. It's just naturally there a blind spot.
[00:18:03] Speaker B: Everyone has a blind spot. When you're driving that is just a natural occurring thing. When you drive a car there is a blind spot.
[00:18:09] Speaker A: Every car increase the more successful you get. That's the weird thing because you get too confident. You get better at life. So more things become automatic and you stop consciously noticing them. Like your greetings or your pauses or your habits or your stories or your filler words.
How often you talk about gifting.
[00:18:27] Speaker B: Right. And it makes you get really comfortable because things become more automatic. And in that comfortableness breeds complacency.
[00:18:35] Speaker A: Right.
[00:18:35] Speaker B: And that's where growth doesn't happen.
[00:18:37] Speaker A: Complacency is almost like it's. It again it sounds negative. It's like it is a byproduct of being successful. And becoming comfortable is great.
[00:18:44] Speaker B: And these are the, these are the pitfalls of success.
[00:18:47] Speaker A: Right. And we have this, we have this all the time where we've seen it over and over. And I can remember even talking about really early on with tick tock and like information coming over from Douyin and like the early live streaming. This is like four years ago here. How the common trait of you know, growing and growing and growing and growing and you hit. So you set a goal. We're gonna get to X amount of followers as a live streamer. And you mention followers constantly, which is driving followers, which is drying viewership. And then you hit your goal. Hit 500 000amillion.
[00:19:21] Speaker B: And the minute you hit your goal
[00:19:23] Speaker A: you back off talking about it as much.
[00:19:25] Speaker B: Yeah.
[00:19:26] Speaker A: And. But you don't notice because you've got become. You've become comfortable and you hit your goal. You've hit the goal, mission accomplished. So what happens? You stop bringing the thing up. Then the you're not being sent out as much because you're to the for you page because the following rate has gone down.
[00:19:42] Speaker B: Yeah.
[00:19:42] Speaker A: And then suddenly creators come and say, hey, my view of ship's gone down.
[00:19:47] Speaker B: Yeah.
[00:19:48] Speaker A: What happened? And it's. They become blind to the fact that they have reduced the amount of times they were doing X thing.
[00:19:54] Speaker B: Right.
[00:19:54] Speaker A: In this case, we're talking about followers. But it could be any one number of things.
[00:19:58] Speaker B: Yeah. And it is. And like number one thing, if you are a live streamer and you say your views are down, look at your. Follow followers and your data for the last few like weeks or months and see how many followers you're getting per stream.
[00:20:12] Speaker A: Yeah. You can almost become like the least qualified person in the room to notice what.
What has become normal because you're inside the live stream.
[00:20:21] Speaker B: Right? Yeah, yeah.
[00:20:22] Speaker A: The audience has seen it 10 times, you've seen it 5,000 times. And you're totally. I'm. I'm relaxed in this. I don't even feel that. But like, my mind is going slower.
So you don't. That thing where we were talking about like time going fast again, that slows back down because you've become comfortable and experienced.
[00:20:40] Speaker B: Yeah.
[00:20:41] Speaker A: But you're still inside it and you don't see.
[00:20:43] Speaker B: See it. Yeah. And then. Okay, so another medical analogy about this is alarm blindness.
Or it's like you definitely alarm deafness,
[00:20:54] Speaker A: where you hear the beeping.
[00:20:54] Speaker B: You hear it so much all the time that it. You at some point it like goes off and you don't hear it. And it's like, oh, God. So you constantly have to keep.
As a, as a, as a health care provider, you have to be vigilant all the time and always remind yourself to listen for the alarms even though you hear them all the time. Time.
[00:21:12] Speaker A: Yeah, yeah, yeah, yeah.
So I. If it's like a mirror almost.
Right. The very nature of life. We started talking about this being weird. It's weird because it only exists in the moment. So you need some kind of mirror reflecting back what is going on. It's not being managed.
Right. I don't need to do more streaming.
Set this schedule. That isn't part of this. We're talking about the mirror that shines back what is happening creatively.
[00:21:46] Speaker B: A little bit of a delayed. Because it's not as you're live. You can't see the mirror as you're live because that doesn't work. I mean, you literally have a mirror while you're live. It's called your screen, but it's like it's. It's the debrief afterwards of the live.
[00:22:00] Speaker A: You need to surround yourself with people who are capable of reflecting back the experience.
[00:22:04] Speaker B: The experience viewers are having. Yeah, 100%.
[00:22:08] Speaker A: And that is, you know, this is a range of people. Right. It's a coach. Right. It can also be a trusted viewer. But you have to know where people's incentives are aligned. Right. Like an agency is, we believe, should be built to provide this feedback in the. In the most realistic, honest, direct way. Because you can't do this and mint your words. Right. You have to be direct. I'm trying to communicate what actually happened to the streamer.
[00:22:36] Speaker B: Right. You gotta have bedside manner too.
[00:22:40] Speaker A: Yeah.
[00:22:41] Speaker B: You have to have good bedside manner.
[00:22:42] Speaker A: Yeah. So you have the creators, they're making the decisions. Right. They are the one live, but somebody else is helping them see the things that they literally can't see themselves.
[00:22:52] Speaker B: The mirror is the role that a really good live agency can play if they're. If they're doing the things that they're supposed to be doing.
[00:23:00] Speaker A: Yeah. It's not.
We manage the career.
[00:23:03] Speaker B: Right.
[00:23:03] Speaker A: Is where we stand. Where you can't stand in the audience, but incentivized for you to excel at what you're doing.
[00:23:12] Speaker B: Yeah. Like a partnership.
[00:23:13] Speaker A: It's a partnership with the goal of giving the viewers a great time.
[00:23:18] Speaker B: Yeah, yeah, yeah. Because there's. At the end of the day, it's all. It's all about the viewer.
[00:23:23] Speaker A: Yeah. None of this is about the streamer, really, or an agency or anybody other than the viewer.
[00:23:29] Speaker B: Right.
[00:23:29] Speaker A: So the, the person giving the advice, the third party advice isn't saying it to be like, hey, you would be cooler or you're gonna make more money directly by doing X thing. It's like you're gonna give the viewer a way better experience if you do these things. And all of the good stuff will follow. Yeah. The follows and the diamonds and the gifting and all of that. That follows the great experience that you give.
[00:23:57] Speaker B: Exactly.
[00:23:57] Speaker A: So talking of this, it feels like we need to go watch some lives, given that is our day job.
We do this daily, like translating what it feels like to be in. In the live back to the live streamer so the whole thing can improve. So I think we should go do that right now, Tara.
[00:24:15] Speaker B: Yeah, we got that. We gotta go, go. We gotta go do what we do.
We gotta go do the do.
[00:24:20] Speaker A: All right, Tara.
[00:24:21] Speaker B: All right.
[00:24:22] Speaker A: That was fun.
[00:24:22] Speaker B: Yep. I'll see you next time. Bye. Bye.
